Privacy Policy
Last updated: November 22, 2025
1. Introduction
Welcome to emj.to ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our URL shortening service.
2. Information We Collect
2.1 Information You Provide
- Account Information: When you create an account, we collect your email address, name, and authentication credentials (via Google OAuth).
- URLs: We collect the URLs you submit to be shortened and any custom emoji slugs you create.
- Payment Information: For premium subscriptions, payment information is processed through Stripe. We do not store your full credit card details.
2.2 Automatically Collected Information
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Analytics Data: When someone clicks your shortened link, we collect:
- IP address and approximate geographic location
- Device type and browser information
- Referrer URL
- Date and time of access
- Usage Data: We collect information about how you interact with our Service, including features used and actions taken.
- Cookies: We use cookies and similar technologies to maintain your session and improve your experience.
3. How We Use Your Information
We use the collected information for the following purposes:
- To provide, maintain, and improve our Service
- To create and manage your account
- To process your transactions and manage subscriptions
- To provide you with analytics about your shortened links
- To communicate with you about Service updates, security alerts, and support
- To detect, prevent, and address technical issues and abuse
- To comply with legal obligations
- To analyze usage patterns and improve user experience
4. How We Share Your Information
We do not sell your personal information. We may share your information in the following situations:
- Service Providers: We share data with third-party service providers who help us operate our Service (e.g., hosting, analytics, payment processing).
- Legal Requirements: We may disclose information if required by law or in response to valid legal requests.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred.
- With Your Consent: We may share information with third parties when you give us explicit consent.
4.1 Third-Party Services
We use the following third-party services:
- Google OAuth: For authentication
- Stripe: For payment processing
- Hosting Providers: For infrastructure and data storage
5. Data Retention
We retain your personal information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with legal obligations, resolve disputes, and enforce our agreements.
- Account Data: Retained until account deletion
- Shortened Links: Retained until manually deleted or account is closed
- Analytics Data: Retained for up to 2 years
6. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit using SSL/TLS
- Encryption of sensitive data at rest
- Regular security assessments and updates
- Access controls and authentication mechanisms
- Regular backups and disaster recovery procedures
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
7. Your Rights and Choices
Depending on your location, you may have the following rights:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your personal data
- Portability: Request transfer of your data to another service
- Objection: Object to processing of your personal data
- Restriction: Request restriction of processing your data
To exercise these rights, please contact us at contact@emj.to. You can also delete your account at any time through your account settings.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Keep you signed in
- Remember your preferences
- Analyze how you use our Service
- Improve performance and user experience
You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Service.
9. Children's Privacy
Our Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will delete such information.
10. International Data Transfers
Your information may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. By using our Service, you consent to such transfers.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. For significant changes, we will provide more prominent notice, such as via email.
We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Service after changes are posted constitutes your acceptance of the updated policy.
12. California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to say no to the sale of personal information
- Right to access your personal information
- Right to equal service and price
We do not sell your personal information.
13. GDPR Rights (EU Users)
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including:
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Rights related to automated decision-making
14. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Email: contact@emj.to